This project required establishing a new illustration system that fit within the brand's overall look. The illustration system was then used to create assets for an animated video to be presented to the business's stakeholders. The illustrations consisted of a hero (Jenny), her family, places they would travel to and additional characters to help visualize the story. When creating these illustrations, my goal was to create a modular system that could be built upon later by other designers using simple techniques in Adobe Illustrator. Using vector artwork also made it easier for the animation team to flow into their programs and create fluid movement within a tight deadline.